In the last ten years we have seen an unprecedented pace in innovation and digital disruption. A special aspect that changes enormously is the creation of data. Seagate and IDC predict in recent reports that the globally generated data by 2025 will be 163 Zetta Byte (ZB). Of course, not all these data will be centrally processed and stored, but many of these data will be sent and processed elsewhere, probably a data center somewhere in the world.
As technology advances, we’ve largely moved away from one to one communication to a everyone to everything topology. Many users would have some form of exercise tracking which then communicates with a wide variety of cloud providers. As example: Dutch Hiber successfully launched a nano-satellite that, in the trend of Internet of Things, has to connect millions of devices at locations in the world that are hard to reach.
Hiber’s nano-satellite will circle around the earth and flies around the poles sixteen times a day and twice every day at every place on the equator, making it the first to actually offer worldwide IoT connectivity. This process, which according to Hiber is more than 20 times cheaper than existing worldwide solutions, works by sending data from modems and antenna that are managed by customers directly to the nano-satellites. These data packets are then sent back to earth to the ground stations in Spitsbergen (Norway) and Delft. This will generate massive data flows.
If we look to the Enterprise market, the creation, transmission and processing of data is categorically larger, and indeed far more valuable for each organization. Connecting to other parties to drive growth and new revenue streams can be a significant challenge with a significant cost associated. Uptime Institute reported in their 2018 Data Center Industry Survey that more than 65% of enterprise workloads were still running in on-premise data centers.
However, with the hybrid cloud market predicted to grow to more than $1.7Bn by 2021, hosting in an on-premise data center may not provide the most effective way to connect to the partners, suppliers and locations that are important to your business. Of course, the internet can reach the public cloud providers, but it’s often less cost effective, less secure and unlikely to scale with your needs than direct connections available in specialized data center facilities.
Operating data centers requires a lot of hard work, specialist knowledge, substantial investments and permanent management. When managing data centers is not your core business, you wonder whether the unnecessary risk for your brand and your company is worth it? Hosting your mission critical infrastructure in a dedicated, world-class data center enables your business to power, secure and connect cost effectively and quickly to the clouds, your partners and your customers. The most important thing is that you can concentrate on your core activities and not on the infrastructure of the data center.
I advise every company to discuss their options with world class data center providers (I can recommend a great one). This discussion is something that will pay many dividends for you and your organization in the medium term.